Public Relations

Be Liked And Sell

Smarketing in public relations is about approaching each opportunity or interaction with a specific intent to sell. This means knowing the selling steps, being aligned with the company sales process and having the right selling language. Because while it’s nice to be liked, it’s important to be sure we sell at the same time.

“It’s about being authentic and purpose driven. I don’t support empty actions, but that doesn’t have to mean we are not also thinking about selling. Every conversation, every comment, every story has an opportunity to sell. Whether it’s a direct sale or an idea or a feeling after the sale. Being able to recognize these opportunities is the key.”

– Christian

Connect With The Sale Too

Our PR professionals work closely with the sales professionals to categorize each type of opportunity and create the right sales language. Together we maintain full alignment to make sure we get the right results.

Get Started

We are ready to maximize your upcoming opportunities. You can reach out to us directly or attend one of our Intro to Smarketing seminars.

    (904) 479-6080

    info@exigosales.com

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